Chosen C, Ndukwe-Tochi, Gazie S. Okpara, and Agu G. Agu. “Consumer Response to Online Reviews: Mediating Role of Perceived Usefulness and Insights from Purchase Intention Models”. JORMASS | Journal of Research in Management and Social Sciences 12, no. 1 (June 23, 2026): 99–107. Accessed June 24, 2026. https://jormass.com/journal/index.php/jormass/article/view/126.